The Blink SEO Blog

Our blog is where we explore the deeper challenges of Shopify SEO, paid media, and digital strategy. We share practical insights from real client work, experiments, and the Blink team’s own tools.

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September 18, 2024

Redirecting a Shopify "/collections/all page"

By default, Shopify includes a "/collections/all" page on every Shopify store. Sometimes you may want to redirect this page - here's a simple method with minimal code.

Andy Russell

2 min read

September 18, 2024

How to add a ‘read more/less’ feature for text blocks on Shopify

On-page content is a major part of SEO, particularly when it comes to category pages. Without text, search engines can struggle to understand what a page is about, which can make it difficult to rank well in search results. However, if this text is too long it can push products...

Andy Russell

4 min read

August 29, 2024

How to fix internal linking for Shopify Markets and Shogun

Shopify Markets is a simple way of launching international versions of a store, and overall it works well for SEO. However while rolling this out across several stores using Shogun as a page builder, we noticed a common issue. Shogun doesn’t automatically add add in the language sub domains to...

Andy Russell

3 min read

August 16, 2024

How to build an SEO-friendly Black Friday countdown page in Shopify

In this post we’ll walk through how to set up a holding page that automatically updates to show deals once Black Friday arrives.

Andy Russell

4 min read

August 16, 2024

Adding variants to collection pages on Shopify

We talk all the time about how important categories are for eCommerce SEO. But what can you do if you only have a limited amount of products to display on your page? This is where product variants can be a great solution.

Andy Russell

4 min read