Blog / Michael Witbooi joins the Blink team

Michael Witbooi joins the Blink team

Written by

James Macnamara

September 01, 2025

1 min read

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We’re excited to welcome Michael Witbooi to Blink as our new eCommerce SEO Manager.

Michael quickly stood out as someone who shared our enthusiasm for solving complex SEO challenges on Shopify. His background spans many years of working with enterprise-level eCommerce clients, giving him both the technical expertise and the commercial insight to deliver real impact.

A genuine Shopify SEO specialist, Michael brings a deep understanding of large catalogue optimisation and a thoughtful approach to client relationships. We’re looking forward to the expertise and energy he’ll add to the team.

Welcome to Blink, Michael.

James Macnamara - Operations Director

James is a Cambridge graduate in English and Blink's Operations Director. His role is centred on not only making Blink a company delivering exceptional work for clients, but also a forward-thinking, innovative business, and a uniquely rewarding place to be an employee.

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