Blog / Google update alerts now live in Macalytics

Google update alerts now live in Macalytics

Written by

Dr. Ian Read

September 02, 2025

1 min read

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We’ve added a new feature to Macalytics that shows live alerts whenever Google confirms a search update is rolling out.

These updates often overlap with reporting cycles and performance reviews. By surfacing the information directly in Macalytics, we make sure it’s front of mind when you’re looking at the data. It saves you the extra step of checking elsewhere and keeps analysis in context.

It’s available now in all accounts: https://macalytics.app/

Dr. Ian Read - Chief Technology Officer

Ian has over 25 years of software engineering experience, along with a Ph.D. in machine learning and natural language processing. He has also worked with organisations including McKinsey, McLaren and UK Parliament.

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