Louise Thomas

Email Marketing Manager

Louise's combination of in-house DTC and agency experience gives her an amazing insight into what messages work for our customers. As a brilliant copywriter and designer, Louise is the creative powerhouse behind our campaigns, but also our chief strategist, coordinating with other experts to come up with the most intelligent email campaigns out there.

Blog posts

  • Turning declining sales into 77% YoY growth

    Turning declining sales into 77% YoY growth

    Blink SEO

    In 2022, a premium furniture brand sought our help to recover from a significant drop after migrating to Shopify. Here's how we did it.

    Turning declining sales into 77% YoY growth

    Blink SEO

    In 2022, a premium furniture brand sought our help to recover from a significant drop after migrating to Shopify. Here's how we did it.

    3 min read
  • How Macaroni made us 20x more productive

    How Macaroni made us 20x more productive

    Blink SEO

    In January 2024, we began a test project to measure much Macaroni speeds up essential SEO tasks for Shopify stores. The results were surprising, even to us.

    How Macaroni made us 20x more productive

    Blink SEO

    In January 2024, we began a test project to measure much Macaroni speeds up essential SEO tasks for Shopify stores. The results were surprising, even to us.

    3 min read
  • Increasing organic revenue by 400% YoY

    Increasing organic revenue by 400% YoY

    Blink SEO

    Overview Six months ago, Blink was engaged by a well-established brand known for its strong presence on Amazon but historically weak direct-to-consumer (DTC) sales. The brand set an ambitious target:...

    Increasing organic revenue by 400% YoY

    Blink SEO

    Overview Six months ago, Blink was engaged by a well-established brand known for its strong presence on Amazon but historically weak direct-to-consumer (DTC) sales. The brand set an ambitious target:...

    2 min read
  • Recovering sales after a Shopify migration

    Recovering sales after a Shopify migration

    Blink SEO

    Overview In 2022, a premium furniture brand approached us after experiencing a significant setback—a sharp drop in rankings and visibility following their migration to Shopify. The challenge was clear: not only did...

    Recovering sales after a Shopify migration

    Blink SEO

    Overview In 2022, a premium furniture brand approached us after experiencing a significant setback—a sharp drop in rankings and visibility following their migration to Shopify. The challenge was clear: not only did...

    3 min read